Fighting Food Deserts with Value-Added Produce

The world population is projected to reach 10 billion by 2050. That’s a lot of hungry people to feed. And today, we aren’t succeeding. An estimated 815 million people around the globe are suffering from hunger. In order to feed the world’s growing population, agricultural production will need to increase by 60% over the next 30 years. 

But having food available isn’t enough. We need to be able to get that fresh produce to the people who need it. Currently, about 23.5 million Americans live in food deserts — locations where access to affordable, healthy food is difficult because grocery stores are too far away. Nearly half of those people are also low-income, and scarcity of product drives up the price. 

How do we end food deserts and feed our nation? Value-added products are an essential part of the strategy.

What Is a Food Desert?

Food deserts can sound like an unbelievable thing. How is it possible that in a modern world with so many items at our fingertips, families don’t have access to fresh, healthy foods? It’s a more common problem than you think. For example, 2.3 million people in the US live in rural areas that are more than 10 miles from a grocery store

Urban areas aren’t exempt, either. Grocery chains typically don’t build stores in poor neighborhoods, and lower income households are less likely to own cars. Lack of transportation makes shopping more than a few blocks away nearly impossible, so families make do with what’s easily accessed — corner stores that sell processed items and fast food restaurants.

Without easy access to fresh foods, people are more likely to make unhealthy choices and eat an unbalanced diet. This leads to health problems like obesity, diabetes, and heart disease. In Chicago, the death rate from diabetes in a food desert is twice as high as areas with easy access to larger stores with affordable produce.

Value-Added Produce Can Make Real Change

Value-added products are just that — products that add value beyond traditional options. In the world of fresh produce, value-added products are designed to save consumers time, make foods more readily available, and be attractive to retailers with easy store packaging. 

For example, a gas station or corner store may not have the facilities or floor space to stock and sell individual or bulk apples, but pre-sliced apples in individual bags and containers can be a more efficient option. The apples haven’t lost any of their nutritional value by being pre-sliced and packaged, but they are easier for the retailer to sell and easier for buyers to consume. Busy people don’t have to stop to slice and prep their apples. Instead, they grab and go. 

Gills Onions: Experts at Value-Added

At Gills Onions, we are proud to contribute these value-added products to the marketplace:

  • Diced Yellow Onions
  • Diced Red Onions
  • Diced Celery and Onions
  • Diced Mirepoix (a mix of onions, carrots, and celery)
  • Diced Pickled Onions

We pack our retail products in 8 to 10  oz., BPA-free, recyclable clear cups with reusable lids. Our packaging locks in freshness and is easy for retailers to store and display. It’s also easy for buyers to transport to their homes. 

When you’re ready to prepare your meal, there’s no need to wash and chop vegetables. Instead, fresh, healthy food is at your fingertips. We currently serve retail grocers throughout the state of California. As we extend our reach nationwide, we hope to share our best-in-the-industry produce with more and more people, working to eliminate food deserts and bring fresh vegetables to every table.

Ready to try onions the Gills Way? For more information, contact our sales department.